---
url: >-
  https://docs.corbitaltech.dev/products/whatsmark-saas/tenant/facebook-messenger-templates.md
description: >-
  Create and manage Facebook Messenger message templates in WhatsMark. Build
  reusable templates for campaigns and automated replies with no Meta approval
  required.
---

# Facebook Messenger Templates

Create and manage message templates for Facebook Messenger campaigns and automated replies from **Facebook Messenger > Templates** in the WhatsMark sidebar.

::: tip No Approval Required & Unlimited Free Sending
Unlike WhatsApp templates, Facebook Messenger templates **do not require Meta approval** and **sending template messages is completely free** with no per-message cost. You can send unlimited template messages at any time.
:::

## Overview

Facebook Messenger templates are reusable message formats that you can use in campaigns. They work similarly to WhatsApp templates but with key differences:

| Feature | WhatsApp Templates | Messenger Templates |
|---|---|---|
| Meta Approval | Required | **Not Required** |
| Sending Cost | Per-message charges apply | **Free & Unlimited** |
| Availability | After approval | **Immediate** |

![Facebook Messenger Templates](../images/facebook-messenger/fb-templates-list.png)

## Template List

The template list shows all your created Messenger templates with the following columns:

| Column | Description |
|---|---|
| **Name** | Template name for identification |
| **Type** | Content type of the template (Text, Image, Video) |
| **Message Preview** | Preview of the template message body |
| **Active** | Toggle to enable or disable the template |
| **Created** | When the template was created |
| **Actions** | Edit or delete the template |

## Creating a New Template

1. Click the **+ Create Template** button
2. Fill in the template details as described below

![Create Messenger Template](../images/facebook-messenger/fb-create-template.png)
![Create Messenger Template](../images/facebook-messenger/fb-create-template-2.png)

### Template Information

| Field | Description |
|---|---|
| **Template Name** \* | A unique name for your template (e.g., `welcome_message`) |
| **Content Type** \* | Select the content type: **Text**, **Image**, or **Video** |

### Message Body

Write your message content in the **Message Body** field. You can:

* Use **Bold**, *Italic*, and ~~Strikethrough~~ formatting
* Click **+ Add Variable** to insert dynamic placeholders like `{{1}}` that will be replaced with contact data when sending
* Maximum **2000 characters**

A **Live Preview** is shown on the right side so you can see how your message will look.

### Buttons (Optional)

Add interactive buttons to your template:

| Button Type | Limit | Description |
|---|---|---|
| **Quick Reply** | Max 13 | Predefined reply options that users can tap to respond |
| **URL Button** | Max 3 | Buttons that open a URL when tapped |

### Save Template

Click **Create Template** to save. The template will be available immediately for use in campaigns.

::: warning Version 2.2.0
Currently, Messenger templates can be used in **campaigns**. Support for bots and automated replies will be available in future updates.
:::